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Saturday, January 28, 2012

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Google is testing a new SERP

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Google began testing a new registration page of search results: pale tones and plenty of space between the snippets. According to the site editor TechCrunch MDzhi Sigler, the new Google results look like «Bing worst times."

new Google SERP

In addition to reducing the overall level of design, such a page is less informative than the traditional: it provokes the user to scroll more to find the desired result.

new Google SERP

In addition, links are not underlined in the results, and the division between snippets labeled dotted line, which is inconvenient and confusing. Undoubtedly, this test is one of the intermediate, but judging by the number of posts to Twitter and other services, he addressed a sufficiently large number of users.
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